EverFunnels Testimonial from RobertAlcantara's blog

EverFunnels Is Your Marketing Platform that will alter the way that you build pages & funnels forever! The reason, is because it is using a very innovative technology which collects info from you once, then utilizes that info through your whole entire funnel...

Official site: http://www.socialleadfreak.com/everfunnels-review/

This sort of personalization increases open-rates along with click-throughs across the board.

Developing a Sales Funnel: Webinar Landing Pages

Your awesome email marketing automation campaign connects them more and more together with your brand. They're receiving valuable content they care about. Not too frequently, however, enough to allow them to feel and stay engaged with you.
Eventually you encourage an upcoming webinar about using your tool for small businesses. They see the link in a few of your emails and choose to engage with it. They sign up to the webinar and submit additional demographic information. The webinar's landing page includes a drop-down menu, that prompts interested EverFunnels to give your business with the issue that they struggle with all the most. Your lead chooses "establishing a reliable lead score".
They attend the webinar, engage, and love the value you've provided.

Creating a Sales Funnel: Email Marketing Automation Campaign

A couple hours following the training ends, your business sends an automatic email, thanking them for their attendance. The email is personalized by one of the customer success leads, Jeff.
From the email he mentions (all mechanically) that he discovered that your lead was having trouble establishing a reliable lead score. Fortunately, your CRM tool has one of their most dependable lead-scoring algorithms on the industry. Jeff would love to speak with your lead if it's convenient for them.
In actuality, here's a quick link to register for a presentation of your tools. It's completely no responsibility and completely free, and Jeff hopes they could answer any questions your lead has.

Creating a Sales Funnel: Free Demo Landing Pages

The lead clicks-through about the email for your free-demo landing page, a clean and simple page which includes a short bullet-point list of that which leads stand to get from the demonstration and reminds them, again, that it's completely free and no obligation.

They choose a time that's great for these, Jeff gives them a call and they pick on a yearly Pro-Plan.
Total Sales Funnel Cost:
Ebook: $300 dollars in articles marketer's time/50 leads a month6/month
Facebook Ad: Well-targeted CPC = 75 cents, or $185/month
Landing Pages: With Wishpond = $69/month
Retargeting : Tool is liberated of Wishpond, ad spend of $120/month to get a webpage getting about 5,000 visitors
Email Marketing Automation: Included in Wishpond's monthly payment (above)
Total Cost: $ 380/month
Total Sales Funnel ROI:
For SaaS companies, let's say every conversion is worth (very) roughly $150/month. This hypothetical sales funnel generates (using the initial lead gen landing page converting at 20 percent, the more retargeted traffic reversing at 30%, and the webinar page converting at 20 percent) about 10 customers.
ROI:1500/ /380 = 3.95
Keep in mind this is based on just a single ebook lead generation page, and your retargeting effort is increasing brand awareness constantly.


Hopefully you now have a more tangible idea of how you can use a landing page tool for your sales funnel purposes, especially if you're thinking to make a Facebook landing page. Assessing each step, during A/B testing and personalization, makes for a streamlined and effective customer path and a greater EverFunnels. For instance, if your own lead-gen page converted traffic in 25% instead of 20%, we're talking about thousands of dollars increased revenue for your business.

The Last Item Your Leads See ...

Before they turn into customers, that is. How do you actually make the sale?
The most obvious last stop prior to your customers reach their destination is an voucher page. But it doesn't necessarily have to be an internet page in any way. For instance, if you usually make your sales in the end of a totally free consultation, the consultation serves this function.
By this time, you should start sensing a blueprint. You probably know what I'm going to ask next. Say it with me What do they see ahead of that?
In an well-constructed connection, there's one overall answer here: they see something that engages them enough to purchase.
At this point, your funnel may stay simple or become somewhat complex, so let's spend a little time here.

The Center of the Funnel: Rules of Engagement

Say your goal is to sell an e-book. At this time you may simply give people a URL to a webpage about your e-book, by which they can click through to a shopping cart and purchase.
That strategy might work for someone who has a huge existing following. But unless you are already a bestselling writer, you probably ought to give people more context for what you're offering. You want to find ways to engage them.
Often, one of the best ways to engage people is to offer them a free sample of everything you have to offer. If they like it, a lot of them will be prompted to make a purchase.
So for your e-book, then you might choose to take a step back from the product page and create a landing page which lets people select in to get a free download of your first chapter (in exchange for their email address).
Take another step back, and perhaps you choose to write a blog post about your e-book topic, that links into that free-download landing page.
Landing pages and blog posts are not your only options for engaging people, and in fact they'll rarely stand alone. For instance, if someone opts in to the free-chapter download, you will want to use the email address that they supplied to email them with information on how best to buy your full book. You may even need to produce a series of emails, depending on how much additional EverFunnels Review you believe that your audience will probably require.
With each step you take back from the end purpose, your audience should be becoming broader (since it's unlikely any strategy is going to have a 100% success rate)--even though you are still maintaining a narrow focus on the one action you need those people to take.
In the end, that brings us all the way back to ...

The Top of the Funnel: Laws of Attraction

There's one key question we have not answered yet: who are these people reading your blog posts, viewing your landing pages, and also making purchases? Where would they come out?
They come in the very top of the funnel--your visitors sources.
A traffic source is whatever attracts people who weren't previously familiar with what you are promoting. It turns strangers into participated prospects.

Traffic sources may be paid or free, either online or offline. They include things such as:
Pay-per-click advertising, such as Facebook Ads or Google AdWords
Web search results
Social networking
Press attention
Mastering any of these traffic sources are often as big a job as you would like it to be --there's always space for more learning and fine-tuning. But if you've been working backward in the end target, then you will know the most crucial thing: where this traffic should end up.
That alone puts you far ahead of most new marketers. For instance, you'll know that you probably shouldn't be directing traffic to your home page or to a massive product-inventory webpage, because those kinds of pages don't usually present a very clear chance for engagement.
Instead, you'll direct traffic to some point of engagement, such as a focused landing page. Which leads people to another step in your funnel, which leads to the next step ... right on down to your big goal in the end.

Great, I Mapped out a Funnel. How Do I Turn This Thing on?

When you've figured out the goal, bottom, middle, along with your sales funnel, it's time to fill in the details. In maintaining our process of starting with all the biggest EverFunnels Review, I would recommend you first turn your attention to a important (but refreshingly easy to create) building block. We call it the Micro Funnel.

A start-to-finish campaign funnel may have any number of components, however the Micro Funnel always has 3:
A landing page: When they arrive from one of your traffic sources or by engaging articles, leads end up here to accomplish one of two things: picking in the following stage of your site, or creating a purchase.
Even a Leadbox™ or purchase point: Leadboxes® are generally the best way to actually facilitate that opt-in. They are simple, 2-step opt-in forms which allow your visitors to sign up to whatever you have to offer while passing their own contact information to you personally. Of course, if you are actually ready to make a sale, you will want to substitute whatever point of payment you use instead of an opt-in kind.
Just a thank you page : This might seem optional, but you are forgoing a major advantage if you don't present thank-you pages after each crucial step. We really prefer to call these "thanks, and ..." pages, because they're an excellent chance to ask new leads to choose the next step right then and there. For instance, you may use a thank you site to connect to a product page and bring visitors to the end of your funnel, or make more top-of-the-funnel action by asking your new leads to share your own offer on social networking.
The nice thing about using Leadpages is the Micro Funnel is assembled into each page you create. The default options on each landing page include a Leadbox™ and also a thank you page. You will want to modify these to suit your business, however all the necessary structure is there.
So when someone arrives from one of the traffic sources into a first landing page, then they proceed swiftly through a Micro Funnel.
When, after, someone clicks through from an email to a product page, they move swiftly via a Micro Funnel.
At each point, if you require someone to say "yes" to something online, you present them with a Micro Funnel.
Add on your own traffic sources, emails, and any other connecting elements, and you've got a funnel that moves people toward your big target in the end as logically and economically as possible.

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